• Bruegger's Sign
    Bruegger's Print Collateral
  • Bruegger's Collateral
    Bruegger's Print Collateral
  • Bruegger's Collateral
    Bruegger's “We’re on a Roll” Campaign
  • Brugger's Digital Ad
    Bruegger's Digital Ad

Project details

From their home base in Burlington, Vermont, the founders of Bruegger’s consulted with experts in New York City to develop the fine art of the bagel. In 1993, they opened their first store in Troy, New York. Today, they offer breads, wraps and other lunchtime items in more than 278 Bruegger’s throughout the US.

In 2006, the Franchising Division came to ClickCulture to get some help in promoting their Brand to potential investors and franchisees. The “We’re on a Roll” Campaign you see here communicates with investors on two levels: One, dramatizing the fact that Bruegger’s offers much more than bagels these days and, Two, driving home the point that there is still plenty of growth in the market segment.

How’s it working? Bruegger’s has now had 18 consecutive quarters of growth.

Brugger’s “We’re on a Roll” Campaign was designed to pinpoint their wide range of entrées. Some sectors we have worked on Brugger’s includes:
Digital Advertising
E-Blasts & Newsletters
Print Ads
Sales Promotions
Trade Show Support


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